We create next-generation White Papers for companies ranging from start-ups to Fortune 500 corporations. We are a London-based collective with a shared passion for content, ideas and technology. Together, let’s tell the world your story.Get Started
“You can have brilliant ideas, but if you can't get them across, your ideas won't get you anywhere.”
For the past four years we have created innovative long-form content for companies in tech, financial services, manufacturing and health.
A professionally produced White Paper, prepared by our team of leading journalists and subject experts, is one of the most effective lead-generating tools available.
Research shows that White Papers are a powerful way to engage an audience, educate clients and create new business.
Of IT buyers use White Papers to make purchasing decisions.
Of IT purchasing decisions are made before contacting a vendor.
Share White Papers with professional contacts.
More cost-effective per lead than outbound marketing.
Our creative White Papers are long-form content pieces designed to help power your company’s marketing strategy. Typically 8-12 pages long, they give viewers in-depth information on a product or market area.
They cover three areas:
These address the technical features of your product or service.
These provide solutions to broad business or technical problems faced by the tech industry.
These explore a specific market or product area.
“The difference between the right word and the almost right word is the difference between lightning and a lightning bug.”
One of our 50-strong team of writers gets assigned to the project.
We then assign one of our experienced project managers, whose job is to liaise with the client and make sure the tone, content and delivery is right.
Our designers produce the document and create the graphics and visualisations.
The average delivery time is 2-6 weeks depending on the size of the project.
We provide document sharing so you can keep tabs on progress every step of the way.
Our writers are all independent journalists and subject specialists from top-level publications. This will give your White Paper a strong, impartial voice, helping you to build influence and win new customers.
Our network contains some of the most knowledgeable thinkers in their field. Below are some of the people they have worked for:
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